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Key Results

  • Generated over 580 backlinks.

  • The campaign surpassed the client link target by 300%

  • The campaign also secured a nomination at the UK Content Awards.

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Overview

I helped National Tyres and Autocare, a leading UK tyre and automotive parts retailer, boost brand awareness and promote their services.
 

The automotive content market is saturated, so a unique approach was crucial. By leveraging my expertise in the industry, I developed informative and engaging PR-focused content tailored to their target audience. This content prioritised relatability, current trends, and providing valuable information.


To maximize reach, I partnered with a wider PR team to target high-impact publications, including regional outlets, national newspapers, and automotive specialists.

 

I crafted well-researched and easy-to-understand content to capture public interest and secure placements.

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